NoyBi is still alive and kicking!

By Perry Diaz



A couple of weeks before the May 10, 2010 presidential elections, a hitherto unknown group popped out of nowhere. It gained a personality when it became apparent that it was campaigning for Benigno “Noynoy” Aquino III and Jejomar “Jojo” Binay, for president and vice-president, respectively.

Nothing was wrong with that. But what is strange was Aquino and Binay, who belong to opposing parties, were supported by this nameless group, which later in the campaign came be known as “NoyBi,” short for Noynoy-Binay. And what is really strange was that Noynoy’s siblings, relatives, and friends ran NoyBi, while Noynoy’s Liberal Party ran “NoyMar,” the official group for the Aquino-Roxas campaign.

Evidently, the Aquino-Cojuangco clan had ditched Roxas, who had to abandon his presidential ambitions to make way for Noynoy who was then considering a run for president upon the death of his mother, former president Cory Aquino. For Mar’s noble gesture, Noynoy offered him to be his running mate, which Mar accepted.

Samar vs. Balay



The NoyMar campaign took off to a good start but as the race drew closer to Election Day, polls started to show Mar’s survey ratings going down while Noynoy’s improved a little. Meanwhile, Binay’s ratings had gone up. That’s when the NoyBi campaign came out in the open. Headed by now-Executive Secretary Paquito “Jojo” Ochoa, the NoyBi group had been meeting in a mansion on Samar Street owned by Jojo’s brother-in-law, Jose “Jerry” Acuzar; hence, the NoyBi campaign was oftentimes referred to as the Samar group. Across town, the NoyMar group met in the “White House” or “Balay na Puti” in Cubao, Quezon City, which was owned by the Roxas family. Thus, the NoyMar group had come to be known as the Balay group.

As for Vice President Binay, P-Noy (short for President Noynoy), as he wanted to be called since his election, appointed Binay as the “Housing Czar” and gave him the huge Coconut Palace by the Manila Bay for his office. With a high profile “can’t-do-wrong” job and an office that was once a showcase of former First Lady Imelda Marcos, Binay got himself a vehicle he can use for a presidential run in 2016.

Meanwhile, P-Noy appointed Mar as Secretary of the Department of Interior and Local Government (DILG), a job that is a lightning rod for controversy and scandal. And with all the criticism thrown at Mar, his chance of winning the 2016 presidential contest is becoming more remote as each day passes.

But Mar had consistently disavowed any interest or ambition in seeking the presidency. He continues to deny it every time he’s asked. Perhaps he suspected NoyBi was not about a Noynoy-Binay victory in 2010 but “Noynoy in 2010 and Binay in 2016.”

Enter Binay

Binay and Aquino sisters (Photo credit: PDI)

Binay and Aquino sisters (Photo credit: PDI)

There are loose talks that the Liberal Party (LP) was planning to “adopt” an outsider for the 2016 race due to Mar’s low survey ratings. Binay confirmed that he’s been approached about it but claimed that there was no formal discussion yet on the matter. However, he said he is open to the idea of being the LP’s guest presidential candidate in 2016 since it would allow the country’s two biggest political parties to join forces. The following day, Binay issued a statement saying that he was open to the idea of having Mar as his running mate. Mar immediately rejected his suggestion.

But notwithstanding all these loose talks, Binay has the support of P-Noy’s four sisters – Kris Aquino, Ballsy Aquino-Cruz, Viel Aquino-Dee, and Pinky Aquino Abellada. Last August 5, Kris declared in her TV program the Aquino sisters’ support for Binay, which makes one wonder: If Binay became the LP’s standard-bearer, what would become of Mar? Rumor has it that some LP stalwarts have given him until the end of the month to improve his survey ratings or the party would consider other candidates.

Exit Mar

Quo vadis, Mar?

Quo vadis, Mar?

The four Aquino sisters’ endorsement came at a time when the opposition United Nationalist Alliance (UNA) is badly bruised with the arrest and detention of two of the UNA’s notable leaders, Senators Juan Ponce Enrile and Jinggoy Estrada, for plunder charges. With no other potential presidential candidate with the caliber of Binay, UNA would be rendered impotent.

In reaction to Binay joining forces with the LP, former President Joseph “Erap” Estrada said that the UNA would get its own candidate should Binay join the LP. However, he said that if UNA couldn’t get a candidate, then that would be the only time he would consider running.

Battle between two kings

Happier days: The Three Kings -- Juan Ponce Enrile, Jojo Binay, and Erap Estrada.

Happier days: The Three Kings — Juan Ponce Enrile, Jojo Binay, and Erap Estrada.

A contest between two of the UNA’s vaunted “Three Kings” – Binay vs. Erap — would energize their respective followers. Binay who commands a large following on his own, and with the help of P-Noy’s “Yellowers,” would certainly be a force to reckon with. But so do Erap’s die-hard followers who have loyally supported him even when he was incarcerated for almost seven years after then-Vice President Gloria Macapagal Arroyo ousted him in 2001. Indeed, his second-place position in the 2010 presidential elections was a testament to his ability to arouse his supporters, which begs the question: Can Erap beat Binay? Yes, he can.

But can Binay beat Erap? Maybe. And this is where the NoyBi group could help Binay win. However, there is doubt that it can repeat the stealthy blitzkrieg campaign in 2010 that brought Noynoy and Binay over the top. But the difference is that Noynoy rode the crest of Cory’s popularity while Binay had yet to explain corruption allegations in the “Lord of Makati” exposé in 2001, which many people find disturbing.

Recently, a P1.56 billion plunder complaint was filed against Binay and his son, Makati Mayor Jun-jun Binay. They’re accused of overpricing a parking building contract by more than a billion pesos.

But regardless of whether Binay can weather the corruption storm, one thing is certain: NoyBi is still alive and kicking. But can it rescue Binay from the quagmire he’s in?


13 Responses. Have your say.

  1. Fighting the in-grained corruption in the PH must be the 3 (1-2-3) goals to be fulflled. Prayers that this will be accomplished…Is a constitutional amendment be considered to let Pres. B. Aquino run for re-election for 4 years instead….God Help the Filipinos! 8-11-14

  2. Don Azarias says:


    With the cloud of suspicion resulting from the plunder complaint hanging over Binay, the father’s and Binay, the son’s heads, this would be the perfect time for political kingmakers to dump Binay and quash his 2016 presidential aspirations. The clueless Filipino voters should wake up to remind Binay and other corrupt political candidates that they, the voters, are the “boss.”

    Nothing would have been sweeter than that if it where to happen that way. But in the Philippine political arena, the corrupt mentality of those political movers and shakers and the stupidity and gullibility of the vast majority of Filipino voters always come into play. And, in the final analysis, they always seem to prevail. Consequently, there will be no change in the country’s system of government that we all long for.


    • perry says:

      Hi Don,

      I say amen to that. It seems that P-Noy couldn’t resist the pressure from his allies to let let up on his anti-corruption campaign. It just proves that he is a weakling. For instance, his four sisters told him to fire Abad but the Hyatt 10 interceded for Abad and he succumbed to their threat that they’d resign if Abad was fired.


  3. Cesar D. Candari MD says:

    Perry, your analysis of politics in our country is vey clear and very disturbing too.. In the midst of trying to have those triumvirate of plunderers now detained, which of the candidate for 2016 can continue President PNoy’s resolve to fight for cleaning the mess in government from all levels … the criminals? Anyone qualified or will pursue the dream of President Aquino? The Filipino voters must decide or if they remain as idiotic voters, nothing will solve the degenerating country with corruption, theivery, liars, greed animals. What can you expect from Erap? Let us save the people from their sufferings. CDC

  4. Jack Ripper says:

    Key difference – erap was arrested, booked, tried and convicted based on documents and witness testimony. Binay has not been arrested/tried/convicted.

    • perry says:

      Hi Jack,

      I took the state prosecutor 6-1/2 years to convict Erap. That’s fast by Philippine standards. I wonder how long would it take to convict the Binays. Meanwhile, once they’re arraigned before the Sandiganbayan, they would be detained just like Enrile, Jinggoy, and Revilla. Do you think the people would elect Binay if he’s in detention?


      • Bobby Bagos says:

        Perry, that’s the reason why our country is so screwed up. The constitution may have given them the right to vote but the constitution should have also told that they can only do it while their heads are out of their a**holes. Heck, some of our kababayans will probably eat sh*t if there’s lettuce around it.

  5. philip says:

    How about this blockbuster tandem: Jojo-Kris?

  6. Bitoy says:

    Well, If that would happen, NoyBi would be a blessing for Mar! It would then be Erap, Binay and Roxas. And Roxas would beat the two as they would split their votes while the LP is solid.

    • Bobby Bagos says:

      It really doesn’t matter who’s at the helm, the many diseases that had infected our country’s system of government is not going away anytime soon, not when you have a voting public that are so clueless of what’s really going in our country. They are more concern about what’s being shown on TV than the things that really affect their lives.

  7. maurice b. elloso says:

    The only one who will continue the legacy of Cory and Ninoy will be Kris and Gina Lopez…subok na ang kanilang pagmamahal sa bayan….KRIS/GINA OR KRIS/GRACE….

    • Bobby Bagos says:

      Give us a friggin’ break, Kris Aquino for President? Now I heard everything, oh well, it’s going to be your headache not mine. Geez, what is wrong with you people, the last president that came out of the entertainment business turned out to be corrupt, his son and his son’s best friend, also from the entertainment business are being charged with plunder, now you guys want another with the same background? Oh, well..

  8. manok says:

    why don’t we let the Vatican run things in the Philippines..we are 90% Christian anyway..maybe it will save all of us from hell..

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